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Brought To You By Times New Roman Font: “When It’s Got To Be Legible, It’s...
The other day I got a phone call from a guy here who’s sort of a film/modeling/TV liaison, asking if I’d be interested in auditioning for a series of commercials. Now, obviously, commercials are...
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This Thing’s Going To Be On The Edge Of Edgy – Maybe On The Edge of THAT!
I’m currently getting ready to direct a commercial; right now it ‘s in the planning stages. It’s a low budget ad, just for the Internet. It’s for this thing that you can use in restaurants where you...
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You See, “The Cat” Is Like Society. And The Dude With The TV? He’s Like Our...
Well, the second ad has been put up, the one I wrote about the other day. The one involving the cat; the one that was supposed to be ever so simple and wound up… being… not so. The part that’s kind...
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Byronic Max-plosion Battle Axe Skull Punch! (With Only One Calorie)
“Uncle Byronic?” Yes, adorable little child? “You know those ads for Dr. Pepper 10 that equate drinking diet Dr. Pepper to guns and being a Viking and smashing things with your bare hands and being in...
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Puppies! Puppies! Puppies! (Byronic Man)
In visual rhetoric, there is something called “affect transfer.” It’s when you generate an emotional response, and then immediately show something to which you’d like people to connect the emotion....
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Please Hire Me To Be A Twisty Human Car Model
Ah, I see that you, Australian artist Emma hack, are working on another “automobile made of painted people.” There’s also those Canadian Ford ads doing something similar. Tough stuff, getting the...
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Dove’s “Real Beauty” Sketches: The Rough Drafts
By now, odds are, you’ve seen or heard about Dove’s “Real Beauty” sketches, in which women are asked to describe themselves for a sketch artist, and then compare those drawings to descriptions of them...
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Acting: It’s As Easy As Falling Off A Cliff In $1000 Shoes!
I managed to find the tiny gravel fire-road in the middle of the woods where we were going to be filming the first shots for a commercial I’d been cast in. How the location scouts had found these roads...
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